Riding the Wave of Sustainability

by Aaron Hersum I’m going to just go ahead and say it: we might need to do Invite to Ignite more often. Someone actually said that to me as I was leaving our second iteration of the BASG version of speed-dating with sustainability organizations, except at this event making meaningful connections is the norm. Before …

#IamaVoter

by Aaron Hersum Well, I understand the 2016 election now: data analytics. According to Nathaniel Stinnett, Founder and CEO of the Environmental Voter Project (EVP) and veteran of many political campaigns, Trump and Clinton ran by far the most sophisticated data analytics campaigns in political history. Their managers knew every individual likely to vote in …

The Right Hook

By Jessica Halvorsen At this month’s BASG event, we spent time learning and thinking about the intersection of two areas of large investment: buildings and human health. As Grey Lee, Executive Director of the MA US Green Building Council chapter, noted, changing how we build and operate buildings, which are among our biggest investments, is one …