The Organizers

BASG events are convened by a volunteer team of organizers – Carol Baroudi, Holly Fowler, and Tilly Pick.

Carol Baroudi
As Global Sustainability and Compliance for Arrow Electronics, Carol works to define and drive sustainability initiatives. Her primary focus is sustainable electronics and its potential contribution toward overall sustainability goals, brand protection and enhancement. She works to support customers’ sustainability initiatives, including education, evangelizing and reporting.  She is the lead-author of Green IT For Dummies, which gives organizations basic principles and guidance in moving toward sustainable IT. She co-leads the Boston Area Sustainability Group, producing monthly programs aimed at furthering sustainability education, building collaborative networks, and driving sustainability forward.

Prior to joining Arrow, Carol worked as an industry analyst as Research Director of Sustainability and Green IT at Aberdeen Group, CEO of Baroudi Bloor International, and Vice President at Hurwitz Group. A best-selling author, Carol’s books have more than 7 million copies in print in more than 30 languages. Ms. Baroudi holds a B.A. from Colgate University and a post baccalaureate certificate in Sustainable Development from the University of Massachusetts.

Holly Fowler
Holly is the Co-founder & Managing Director of Northbound Ventures, LLC, a consulting firm based in Somerville, MA, focused on building sustainable communities and food systems. Previously, Holly served as the Senior Director of Sustainability & Corporate Social Responsibility for Sodexo North America from 2008-2013. In that role, she led development and deployment of best practices for carbon and energy reduction, water conservation, waste minimization, sustainable food and materials sourcing, and client engagement for 6,500 client locations encompassing FORTUNE 500 businesses, national health care networks, colleges and universities, public K-12 schools, government agencies, and cultural destinations.

In addition to co-leading the Boston Area Sustainability Group, Holly serves on the Board of Advisors for Net Impact Boston, is a member of the International Living Future Institute, and chaired the inaugural Sustainable Purchasing Leadership Council’s Food Services Technical Advisory Group. Holly holds an MBA from Babson College, a BA from Bowdoin College, and a Professional Certificate in Sustainable Food Systems Leadership from the University of Vermont.

Tilly Pick
Tilly is a brand marketing and advertising professional with 15 years of agency side experience and seven years as independent consultant. He currently lends his expertise as a Brand Marketing Consultant to Veritas Genetics and previously has worked in the same capacity for State Street Global Advisors, Genuine Interactive, and PlaneSense. Tilly’s agency roles have included senior and executive account management roles at Mullen, Carmichael Lynch, Fallon, J. Walter Thompson Worldwide, and EuroRSCG Tatham.

In addition to co-leading BASG, Tilly is a Board Member of the Green Streets Initiative and active in town government. Tilly holds a M.S. in Integrated Marketing Communications from Northwestern University and a B.S. in Advertising from the University of Illinois at Urbana-Champaign.